Tag: MGM

  • Conference Whispers: Informatica World  20266

    Conference Whispers: Informatica World  20266

    Published: May 24, 2026                                                      ID: TBW2189

    Analyst(s): Dr. Doreen Galli

    Photojournalist(s): Dr. Doreen Galli

    Enjoy the related Computer Talk Radio broadcast.

    ABSTRACT:

    “Informatica World 2026 brought together enterprise visitors focused on data governance, AI readiness, and data management as Las Vegas hosted enterprise data and analytics conversations shaping how organizations prepare trusted data foundations, enable AI agents, and drive business impact through governed, high-quality data pipelines and scalable ecosystem execution across increasingly complex digital environments.”

    The Conference

    • Informatica World brought a community of approximately 2000 data management and governance experts to discuss governance in the age of AI.

    Cautions:

    • Friendly reminder: this research provides examples of what was shared with us at the event, not an evaluation, validation, or recommendation of the given technology.
    • Just because a technology can do something in general doesn’t mean it will work in your environment or in a governed fashion. It is critical to validate a technology including its false positive and error rates.

    Garbage In, Gospel Out

    If one believes you can put garbage in an AI solution and magically with get Gospel out, AI will greatly disappoint you. In practice, thinking you don’t have to clean up your data before deploying AI doesn’t align with reality. TBW Advisors LLC was able to catch an exclusive interview with Informatica’s Keynote Speaker and VP of Product, Sumeet Agrawal. Specially we asked him what’s the most exciting news he had to share at this event. For those that know data, it was no surprise. It is all about Data Governance and their Informatica’s Cloud Data Governance Catalog (CDGC) and a system of truth. The intent of the CDGC is to enable metadata and catalog information directly to AI agents. Now AI agents can plug into and leverage the data governance solutions already in place.

    Fixing the Data Problem

    If we cannot put garbage in, we must first fix that data problem so we are not starting with garbage. DataSwitch wants you to know, data migration doesn’t have to be painful. DS Data Maps focuses on data lineage and traceability. This enables one to have visibility during the migration. They also lean in on data democratization with their engineering agent. This agent is designed to streamline data access through simplifying complex data engineering tasks. Their Newest Innovation is ‘Switchi’. Switchi enables data migration into the Informatica Intelligent Data Management Cloud without Power Center being required.

    Bringing their deep data experience based out of Washington DC Incept Data Solutions is an Informatica Platinum Partner. Their core focus is all about data management including governance and data quality. Whether your organization need help with integration, or data governance or AI readiness, they are there to serve. Incept can engage through outsourcing, complimenting your team or staffing them with temporary or permanent staff.

    Turning AI into Reality

    Now that are data is AI ready, one can start thinking about business impact. Miracle Software Systems provides the Rapid Innovation Prototyping Service or RIPS. RIPS is designed to help your organization move from piloting to a prototype to less than 6 weeks. With a history of working with SMB all the way to Fortune 100, this Detroit based company also has your connector needs covered.

    With over 1000 certified Informatica Professionals, Accenture was onsite and ready to help your business. Their portfolio of services spans data ingestion and integration, master data management (MDM), data curation and ensuring data products are ready for business. With today’s current data demands, they firmly believe this practice will continue to grow strong.

    Cognizant was on hand to share their four key focus areas with Informatica’s clients needing assistance. Specifically, data management, outcome-based solutions, AI development and strategic collaboration. Their primary theme is focused on delivering outcome-based solutions. Now who doesn’t want an great outcome?

    Conference Vibe

    Taking a trip down memory lane, Informatica World brought us back to the very first TBW Advisors’s Conference Whispers: Informatica World 2019. In the meantime, we have grown by leaps and bounds and Informatica was just acquired by Salesforce. Gone were the orange competitions we were so touched to observe. In came the blue wash of Sales Force. Speaking to many attending during lunch, it seemed internally, the closer the employee is to hands on data engineering the more excited they were about the acquisition. Data governance and master data management have always been Informatica’s strength making them a great talent acquisition purchase. A majority of the customers also seemed quite excited about the acquisition. Being a vendor hosted event,  registration was efficient and a full lunch was served! For those who were still hungry, Mandalay Bay Food Court was fully open. Enjoy the walkabout to and through expo hall. We always try to bring you fresh vendors in our coverage but you will recognize many brands in the walkabout from our coverage of other data events such as the Put Data First.

    We once again live streamed from on site. On Wednesday requesting those attending to find me to answer Questions for Whisper Reports, to introduce all to TBW Advisors LLC, and requesting assistance. Specifically, I requested assistance on your favorite videos for my syndicated segment on the May 23rd nationally broadcast edition of Computer Talk Radio.

    We conducted research for Six additional forthcoming Whisper Reports for our clients. The playlists are unlisted but available with the video version to be distributed via YouTube Whisper Club upper tier membership area on our YouTube Channel.

    1. Whisper Report: What data problem slows AI adoption most?
    2. Whisper Report: Where does data governance break in real life?
    3. Whisper Report: What breaks first when data agents go solo?
    4. Whisper Report: What AI breakthrough is one dataset away?
    5. Whisper Report: Where is data visibility still missing?
    6. Whisper Report: What data rule would you enforce tomorrow?

    Readers and viewers wishing to experience the entire event are encouraged to view the Conference Whispers: Informatica World 2026 Playlist in its entirety. The playlist will be sited in the end screen, description, and as a pinned comment of the video edition.

    The video edition will conclude with gratitude towards those that contributed and a montage of responses to Bonus Question, “What’s the best part about attending the Informatica World live in Las Vegas?”.

    Next Year’s Conference  

    Informatica has been purchased by Salesforce and is being integrated into their Data 360. As such no word on if Informatica World will once again return to Las Vegas or if it will be folded completely into Dreamforce.   

    *When vendors’ names are shared as examples in this document, it is to provide a concrete example of what was on display at the conference, not an evaluation or recommendation. Evaluation and recommendation of these vendors are beyond the scope of this specific research document. Other examples products in the same category may have also been on display.

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    ©2019-2026 TBW Advisors LLC. All rights reserved. TBW, Technical Business Whispers, Fact-based research and Advisory, Conference Whispers, Industry Whispers, Email Whispers, The Answer is always in the Whispers, Whisper Reports, Whisper Studies, Whisper Ranking, Whisper Club, Whispers, The Answer is always in the Whispers, Vegas Convention Library, and One Change a Month, are trademarks or registered trademarks of TBW Advisors LLC. This publication may not be reproduced or distributed in any form without TBW’s prior written permission. It consists of the opinions of TBW’s research organization which should not be construed as statements of fact. While the information contained in this publication has been obtained from sources believed to be reliable, TBW disclaims all warranties as to the accuracy, completeness or adequacy of such information. TBW does not provide legal or investment advice and its research should not be construed or used as such. Your access and use of this publication are governed by the TBW Usage Policy. TBW research is produced independently by its research organization without influence or input from a third party. For further information, see Fact-based research publications on our website for more details.

  • Conference Whispers: Licensing Expo 2026

    Conference Whispers: Licensing Expo 2026

    Las Vegas, NV May 19- May 21

    Published: May 24, 2026                                                      ID: TBW2197

    Analyst(s): Dr. Doreen Galli

    Photojournalist(s): Dr. Doreen Galli

    Enjoy the related Computer Talk Radio broadcast.

    ABSTRACT:

    “Licensing Expo 2026 brought together enterprise visitors focused on brand licensing, IP management, and merchandising strategy as Las Vegas hosted global retail, media, and marketing conversations shaping how brands extend, protect, and monetize intellectual property through AI, partnerships, and fan-driven experiences in an increasingly digital, connected marketplace for future growth and competitive differentiation across industries.”

    Conference

    • Licensing Expo 2026 had over 410 companies exhibit at this year’s gathering. Over 130 of the exhibitors were experiencing their first ever Licensing Expo event.
    • Over 12,500 industry professionals attended spanning retailers, manufacturers, brands, and marketers. Over 78 countries were represented among the 28% of global visitors.

    Cautions

    • Friendly reminder: this research provides examples of what was shared with us at the event, not an evaluation, validation, or recommendation of the given technology.

    YouTube Fandom IRL

    Movie theaters hosting YouTube Live streams and replays? Screeny is looking to help fans of the same channel get together and enjoy content together In Real Life (IRL). If you have ever wanted to meet new friends and enjoy some really amazingly popular influencer content, the answer might just be your closest movie theater!

    Protect that Brand!

    While many licensing products have been upgraded to include AI features, MyMediabox is an AI-first platform. Designed with AI in mind at the beginning, AI is not a clumsy bolt-on within the platform but carefully leveraged for results. These results come in the form of rapid feature expansion and operational efficiency for users. Product reviews and style compliance a burden? No more. Requiring advanced natural language search? In their AI-first world, you get efficient workflows.

    If you simply need a US Agent to facilitate merchandise licensing partnerships, Creative Licensing Corporation is able to assist – globally. Working with an incredibly diverse portfolio, JRL Group was onsite with their 27 years’ experience. Featuring clients from famous motorsport brands, corporate brands, to educational brands, JRL Group is prepared to make the difference. If you view licensing as a strategic tool, LMCA would like to share their 40 years of experience with you. Their client-first strategy starts with the business needs. Those needs then turn into a strategic plan with tactical goals to execute against.

    Are you a brand owner who needs help with copyrights and patents? Need help with licensing agents, and licensees who use the brands? Dependable Solutions has all your brand needs covered throughout the lifecycle of a brand. They can assist at the copyright and patent stage of branding. Likewise they have licensing agents who can represent the brand outbound and licensees that desire to use brands. In addition, they handle the end-to-end management of the brand approvals, distribution, royalty tracking, and forecasting.

    Bringing 30 years’ experience, Octane5 describes their impact as licensing ecosystem wide. They serve the consumer, licensee and the licensor. In the management arena they cover the marketplace to contracts, approvals, royalties, and audits. No matter which direction, Octane5 believes they offer best in class in every direction.

    Conference Vibe

    Breaking all previous records, Licensing Expo 2026 had over 410 companies exhibit at this year’s gathering. Over 130 of the exhibitors were experiencing their first ever Licensing Expo event. The 12,500 industry professionals spanning retailers, manufacturers, brands, and marketers. Over 78% countries were represented among the 28% of global visitors. Interestingly over 49% of the visitors hold global decision-making power. Enjoy our video of getting to the exhibit and the walkabout in the event space. Given the complex licensing and the high value brands, we were not allowed to do an Expo Hall walkabout. The Mandalay Food Court for all to enjoy.

    We once again live streamed from on site on Tuesday requesting assistance on your favorite videos for my syndicated segment on the May 25th nationally broadcast edition of Computer Talk Radio.

    We conducted research for additional forthcoming Whisper Reports for our clients. The playlists are unlisted but available with the video version to be distributed via YouTube Whisper Club upper tier membership area on our YouTube Channel.

    Readers and viewers wishing to experience the entire event are encouraged to view the Conference Whispers: Licensing Expo 2026 Playlist in its entirety. The playlist will be sited in the end screen, description, and as a pinned comment of the video edition.

    The video edition will conclude with gratitude towards those that contributed and a montage of responses to Bonus Question, “What’s the best part about attending the Licensing Expo live in Las Vegas?”.

    Next Year’s Conference  
    The Licensing Expo will once again return to Las Vegas and will be held at the Mandalay Bay on May 25-27, 2027.

    *When vendors’ names are shared as examples in this document, it is to provide a concrete example of what was on display at the conference, not an evaluation or recommendation. Evaluation and recommendation of these vendors are beyond the scope of this specific research document. Other examples products in the same category may have also been on display.

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    ©2019-2026 TBW Advisors LLC. All rights reserved. TBW, Technical Business Whispers, Fact-based research and Advisory, Conference Whispers, Industry Whispers, Email Whispers, The Answer is always in the Whispers, Whisper Reports, Whisper Studies, Whisper Ranking, Whisper Club, Whispers, The Answer is always in the Whispers, Vegas Convention Library, and One Change a Month, are trademarks or registered trademarks of TBW Advisors LLC. This publication may not be reproduced or distributed in any form without TBW’s prior written permission. It consists of the opinions of TBW’s research organization which should not be construed as statements of fact. While the information contained in this publication has been obtained from sources believed to be reliable, TBW disclaims all warranties as to the accuracy, completeness or adequacy of such information. TBW does not provide legal or investment advice and its research should not be construed or used as such. Your access and use of this publication are governed by the TBW Usage Policy. TBW research is produced independently by its research organization without influence or input from a third party. For further information, see Fact-based research publications on our website for more details.